About

The Full Story

We are one of the world's fastest-growing manufacturers and exporters of incense sticks, aroma oils, reed diffusers, candles, essential oils, and potpourri.

Our customers are at the heart of everything we do. Leading the way in innovation, we deliver best-in-class aroma products. Our extensive expertise in the fragrance industry has transformed our company from a single operation into a leading global manufacturer and exporter in the home fragrance sector.

We are dedicated to providing a holistic olfactory experience for our customers. Today, Pura serves a diverse clientele across many countries worldwide.

HIGH QUALITY INGREDIENTS

We are committed to using fresh, high-quality ingredients in our products. This value is important to us and resonates with our customers.

Our ingredients are ethically sourced from regions renowned for their purity, exceptional quality, and robust aroma. Whenever possible, we opt for sustainable alternatives to natural ingredients.

CREATE TRANSFORMATIVE EXPERIENCES

Our master perfumers craft unique fragrances by expertly blending exceptional notes. Immerse yourself in transformative experiences that promote aroma wellness.

HANDCRAFTED POLICY

Our talented team handcrafts our products using traditional techniques and time-honored recipes passed down through generations. Hailing from various parts of the country, they take immense pride in the quality and authenticity of their creations.

SUSTAINABLE DEVELOPMENT

At Pura, we are dedicated to minimizing our environmental impact. We source sustainable ingredients for our products and use minimal, biodegradable, and recyclable packaging. We believe that avoiding waste is the most effective way to positively impact the environment. Our ongoing efforts are focused on continually reducing our carbon footprint.

CRUELTY FREE

Our products are crafted without exploiting people or the planet and are never tested on animals. Made with vegetarian ingredients, we prioritize natural components and minimize the use of synthetics.

FAIR TRADE

We are deeply committed to Fair Trade principles. Our buying team diligently assesses the impact of our sourcing on both people and the environment. We make responsible decisions regarding where, from whom, and how we purchase our ingredients and packaging.

In our purchasing process, we prioritize ethical considerations such as workers' rights, environmental impact, animal and wildlife protection, and minimal transportation.

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